What is a Conversion Funnel?

A conversion funnel maps the customer journey from first awareness to purchase. Each stage narrows as some visitors drop off - your job is to maximize throughput.

Funnel Stages

Awareness

Visitor discovers your brand via ads, search, social.

Interest

Visitor engages with content, browses products.

Decision

Visitor evaluates options, considers purchasing.

Action

Visitor converts to customer with purchase.

Quiz Funnel Advantage

Quizzes accelerate the funnel by combining interest, decision, and lead capture into one engaging experience. Visitors who complete quizzes are 2-3x more likely to purchase.

Build Your Funnel

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