What is Email Marketing?

Email marketing is direct communication with customers and prospects via email. For e-commerce, it remains the highest ROI marketing channel, averaging $36-42 return per $1 spent.

Key Email Types

Welcome Series

Introduce brand, set expectations, drive first purchase.

Abandoned Cart

Recover lost sales with timely reminders.

Post-Purchase

Drive reviews, repeat purchases, referrals.

Quiz + Email Synergy

Quiz funnels supercharge email marketing by capturing emails with 40-60% opt-in rates (vs 2-3% for popups) AND collecting preference data for hyper-personalized follow-ups.

Build Your Quiz Funnel

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